Concept Project
Philips hair trimmer
Services
Packshot, Mood photography, Product in motion
Year
2020
During the Covid-19 lockdown all hair saloons were closed, so it was the perfect moment to buy a hair trimmer. We had just moved to Eindhoven when that happened, and we started to learn more about the history of the city. So we felt it was a right decision to choose the Philips brand.
We loved the product out of the box, all the design details and the functions as well. So we thought it was an excellent idea to photograph the Philips hair-trimmer, before giving it a try.
We looked what was the main advantages and assets of the product and we created a full range of photos based on this. There were just a few product photos online, so we tried to do something new.
A short stop-motion video showing the gradual trim height of the Philips hair trimmer.
Showing the functionality of the product through a GIF of short animation, is a good way to stand out from the competition.
Packshot product photos are important to showcase the product, the package and it’s accessories. This way the potential buyer can easily make the decision to purchase it.
These kind of photos can be used on the website or on other web-shops like Amazon.
Mood product photos of the Philips hair-trimmer in our bathroom 😀
These type of photos can be used both on the website, or on social media. Showing the product in daily situations is helpful for the potential customer, as he can relate to it, and can imagine himself using and having the product in his own home.
We have been using the Philips trimmer ever since, it still works perfectly as day one. And we are proud to have taken the photos, as they are a reminder of the enthusiasm and excitement of buying and owning a new product.