Client Project
Picnic
Services
Mood photography,
Packshot photography
Year
2020-2022
Picnic is an online grocery shop. They are selling products through their app in the Netherlands, Germany and France. They are an ambitious company, continuously improving, launching new products, and expanding.
Working for them has been both challenging and exciting. The photos below are a selection of the best mood photos.
A unique and challenging photo was to create a composition with the diversity of the Picnic own products.
Mood product photos with the product and ingredients, or with the product in motion, with splashes, falling or in a dynamic position, that looks attractive and tells a story of the product, in a way that you could almost taste or smell it.
For example, the apple compote is memorable, just by seeing the apples crumble to pieces you could almost taste the freshness and sweetness of the apples just by looking at the photo. These are examples of photos that have the power to sell.
And of course, it doesn’t have to be a labeled product to look exciting.
Fresh natural bell peppers can look attractive as well.
